Feature · Custom domains

Create branded short links on your domain

Every link looks like yourbrand.co/sale instead of a generic shortener — with analytics, QR codes, and conversion tracking on every one.

Set up in four steps

  1. 1

    Add your domain in Slugy

    Open your workspace → Domains → Add domain and enter it (e.g. go.yourbrand.co or yourbrand.co). Slugy shows the exact DNS records and a verification token.

  2. 2

    Add the DNS records

    For a subdomain: one CNAME pointing at cname.vercel-dns.com. For an apex domain: one A record at @ pointing at 76.76.21.21, plus a CNAME for www. Add the _vercel TXT record to verify ownership.

  3. 3

    Verify and wait for SSL

    Slugy checks DNS automatically — the domain flips to “Ready to use” once records propagate (usually minutes, up to 24–48h for slow DNS hosts). SSL certificates are issued and renewed automatically.

  4. 4

    Create branded links

    Pick your domain when creating any short link. Clicks, leads, and revenue attribute exactly as on the default domain — plus QR codes and bio pages work on it too.

# Subdomain (e.g. go.yourbrand.co)
CNAME  go     cname.vercel-dns.com

# Apex (e.g. yourbrand.co)
A      @      76.76.21.21
CNAME  www    cname.vercel-dns.com
TXT    _vercel  <verification token from the app>

What to know before you switch

  • Included from day one — even the free plan covers a custom domain, unlike vendors that gate it behind Growth tiers.
  • One SSL pipeline for every domain — issuance and renewal are automatic; there is nothing to rotate by hand.
  • Migration-safe — import existing slugs via CSV, keep old links live on the previous host until clicks in Slugy match for a week, then cut over.
  • Parked-domain behavior — an unknown path on your domain shows a branded 404 page, never another site's homepage.
  • Self-hosting note — automatic domain provisioning uses the Vercel integration; self-hosted instances add DNS and TLS manually (see docs/self-hosting.md).

Moving from Bitly? The full path is export → connect domain → import. Comparing against Dub.co? Read the honest tradeoff list.

Your links, your domain, your data

Free to start, no credit card. Branded links, QR codes, and click analytics from day one — leads and revenue when you upgrade.